![]() Checking on project validity is an exercise I think every researcher should do to make sure we are still on the right track. However, we want to make sure these cut corners don't reduce the validity of our studies. ![]() While juggling the above, we may need to cut corners during our research projects. It's easy to get caught up in the fast pace of tech companies, tight budgets, pressure from looming deadlines, and stakeholders' pet projects. "How do you know user research is valid?" But one day, I got a question that made me pause. However, once I talk through the different sample sizes for methodologies, colleagues tend to accept the realities of qualitative research. The standard, "you only spoke to 7/10/12 people?" is the most common question. In my years working in UX, there have been times when I’ve received some pushback and questioning of user research.
0 Comments
Leave a Reply. |
Details
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |